Privacy Policy

01Information we collect

• Booking data. Name, email address and answers to pre-call questions submitted through our Calendly booking form when you schedule a free Content Audit.
• Contact data. Name, email address and message content you send us by email or through any contact form on this site.
• Analytics data. Non-personally identifiable data such as browser type, device type, pages visited, time on site and referral source, collected through analytics tools including Google Analytics.
• Cookies. Small data files stored on your device to improve your browsing experience and help us understand how visitors use the site.

02How we use your information

• To schedule and confirm your free Content Audit call
• To respond to your inquiries
• To understand how visitors use the website and improve it
• To send follow-up messages related to your inquiry or booking
• To fulfill contractual obligations once a client relationship begins

We do not sell, rent or share your personal data with third parties for marketing purposes.

03Third-party services

We encourage you to review these services’ privacy policies, as we have no control over their data practices.

04Data retention

We keep personal data only as long as needed for the purposes in this policy, or as required by law. Booking data is kept for up to 12 months. Client data from active agreements is kept for the length of the engagement plus 3 years for record-keeping. Google Analytics event data is retained for 14 months and then deleted automatically.

05Your rights

Under the Philippine Data Privacy Act and applicable US regulations, you have the right to:

• Be informed about how your personal data is processed
• Access a copy of the personal data we hold about you
• Correct inaccurate or incomplete data
• Request deletion of your personal data where applicable
• Withdraw consent to processing at any time
• Lodge a complaint with the National Privacy Commission (Philippines)

To exercise any of these rights, book a call and raise the request on the call, and we will action it from there.

06Cookies and analytics

We do not set any analytics or advertising cookies until you choose to allow them. When you first visit, a banner asks whether you consent to analytics. Until you answer, and permanently if you decline, analytics storage stays switched off and no measurement cookies are written.

Strictly necessary cookies. A small number of cookies are required for the site to function and for security. These do not track you across sites and are not used for profiling. They are set without consent because the site cannot work without them.

Analytics. If you allow analytics, we use Google Analytics 4 (measurement ID G-P3871FR6RV) to understand which pages people find useful. It records the pages you visit, roughly how far you scroll, clicks on links that lead off our site, your approximate location at city level, and general device and browser information. IP addresses are truncated by Google before storage and are never available to us. We do not use Google Analytics for advertising, we have not enabled Google Signals or ad personalisation, and we do not share this data with advertisers. Google acts as our processor for this data; its own handling is governed by Google’s Privacy Policy.

Withdrawing consent. Your choice is stored in your browser, not on our servers, so it is specific to that browser and device. To change it, clear this site’s stored data in your browser settings and the banner will appear again on your next visit. You can also block cookies entirely in your browser; the site works normally either way.

07Changes to this policy

We may update this policy at any time. Changes are posted on this page with a new “last updated” date. Continued use of the website after a change means you accept the updated policy.

08Contact

For privacy questions or requests, please book a call.